Research into magazine adverts

Research into magazine adverts

After researching popular album advertisements I discovered that the artist usually uses their album front cover as the advertisement image. As you can see here this album advertisiment is the same picture taken from there album cover so people can recognize it, if it was a different picture the audience my be un sure of what album they are trying to promote. 

Another convention of magazine adverts is that  there is not a lot of text on the image. The use of buzz words is a very popular factor as it persuades the audience to buy the album. Phrases such as 'Out Now' which is capitalized puts emphasis on the fact that the album is out and easily accessible. 

Moreover there is usually some sort of rating on the advertisement. This is given by the magazine company themselves. Usually people buying the magazine value their opinion so it is a benefit to the band/artist as if the ratings are good them people should buy the album.  

The artist/band also adds additional information of the advertisement which may not be on the album. For example they usually put the website on and places where they can download the music instead of buying it form a store. This opens up the artist to 'branch out' or synergies into different media platforms increasing the audience and giving them different ways to access the the album.